If you’re into online multiplayer gaming, you may have heard of Abandon Interactive Entertainment newest entry into the market, Freaky Creatures. This “experience” combines MMO with collectible action figures, virtual worlds and social networking … and now a step into real-world interaction.
Thursday, Abandon Interactive Entertainment announced that the company had entered into a new partnership with Six Flags, the world’s largest regional theme park company. The comprehensive agreement provides retail and promotional presence for Freaky Creatures at all Six Flags theme parks across the country.
“This partnership allows Abandon to continue to bridge digital entertainment with real world experiences,” said Jamie Ottilie, President and COO of Abandon Interactive Entertainment. “We’re looking forward to working with Six Flags to integrate the Freaky Creatures world into the park experience and expose our unique, cross platform MMO to all Six Flags attendees.”
“Our powerful in-park media assets will introduce this year’s hottest new online game to millions of players nationwide,” said David McKillips, Senior Vice President Corporate Alliances.
The multi-media partnership includes an extensive in-park branding campaign using Six Flags’ TV and new Outdoor Cinema Network as well as signage placements in demographically-targeted areas and online advertising on SixFlags.com. In addition to the brand campaign, Six Flags will host Freaky Creatures tournaments involving local communities where park visitors can battle for their placement in the finals at the various parks.
Another key component of the partnership entails co-promotional incentives for Six Flags guests and members of the Freaky Creatures community. Abandon Interactive Entertainment will offer its members of the Freaky Creatures online community special discounts to visit their local Six Flags theme park and Six Flags guests will enjoy special incentives on the Freaky Creatures online community.
The Freaky Creatures experience begins with a starter pack that includes 2 action figures and a 1 gigabyte reusable flash drive as the key to the Freaky Creatures universe. The initial creatures come with 50 different parts, 20 powers and four objects that can be placed into the creature’s lair.
Take your creatures online and customize them with parts and powers to create one of 3.2 billion possible combinations. Once you have created your unique creature, jump straight into battle or build a lair where you can care for your creature and hang out with friends. Visit the community to personalize your own homepage, play mini-games, join tournaments, check leaderboards, trade items, read animated comics, enter contests, form teams and much more in the ever expanding Freaky Creatures Universe.
Starter packs are now available at www.freakycreatures.com for $19.99.